Road Safety In The Spotlight

Jonsson Workwear

Product Advice

Last Update: Thu 05 Dec 2024

The UN Global Road Safety Campaign 2024

Making the roads safer for all who use them is a key step in creating a sustainable future of transport – one that benefits both the environment and our communities.

To make this a reality, the UN has set a target to halve the global number of road injuries and fatalities by 2030. Their Global Plan for the Decade of Action for Road Safety 2021-2030 outlines key strategies to make our roads safer; and the UN Global Road Safety Week campaign raises awareness around this worldwide road safety movement.

To launch the UN Global Road Safety Week in South Africa, the UN Secretary-General’s Special Envoy for Road Safety, Jean Todt, met with members of the government and various stakeholders to promote the successful implementation of the Global Plan for the Decade of Action for Road Safety 2021-2030.

On Monday, 13 May, the Jonsson Workwear team joined the Special Envoy for Road Safety at the activation at Bosman Taxi Rank in Pretoria where we handed out Jonsson VIZI Belts. Through our Jonsson VIZI Belt initiative, we’re playing our part in protecting vulnerable road users.

These versatile, high-visibility Jonsson VIZI Belts comprise a 50mm-wide luminous tape that keeps the wearer visible during the day, with a reflective strip for improved visibility in the dark. They are freely available at all Jonsson Workwear stores nationwide and through the many VIZI Belt activations we host at various events across South Africa.

One of the biggest drivers of the campaign is the striking Jonsson VIZI Belt vehicle - the high-viz off-roader that’s seen proudly parked alongside our activations, packed to the roof with thousands of Jonsson VIZI Belts. The vehicle not only serves as an eye-catching mobile billboard on the roads, its off-road capabilities make it an asset when navigating tough terrain and accessing remote areas.

Since the launch of the initiative in 2022, we have handed out over 1 million to vulnerable road users, with the goal of distributing 3 million. We encourage all individuals, communities, and businesses to help us keep the momentum going. By working together and getting Jonsson VIZI Belts where they're needed most, we can ensure our pedestrians are seen and safe, day and night.